Octolens
AI social monitoring for B2B
Listed in categories:
Social media marketingMarketingArtificial Intelligence
Description
Octolens is an AI-driven social monitoring tool designed to help businesses track brand mentions and keywords across social media platforms like X (formerly Twitter), LinkedIn, and Reddit. It automates the process of identifying high-intent leads, allowing marketers to engage with potential customers in real-time and promote their products effectively.
How to use Octolens?
To use Octolens, simply set up your target keywords and social media platforms. The tool will automatically monitor mentions and notify you of high-relevance posts via email or Slack. You can then engage with potential leads using AI-generated replies or your own comments.
Core features of Octolens:
1️⃣
24/7 social media monitoring for target keywords
2️⃣
AI-vetted notifications for high-relevance posts
3️⃣
Keyword analytics to track trends and performance
4️⃣
AI-generated replies for social media engagement
5️⃣
GDPR compliant data handling
Why could be used Octolens?
| # | Use case | Status | |
|---|---|---|---|
| # 1 | Identify and engage with potential B2B leads on social media | ✅ | |
| # 2 | Monitor brand mentions and competitor activities | ✅ | |
| # 3 | Automate social media responses to save time and increase engagement | ✅ | |
Who developed Octolens?
Octolens was founded in April 2024 in Berlin, Germany, by Charlotte Schmitt and Pepe. The team is fully remote and focuses on providing a powerful social monitoring tool inspired by previous experiences in consulting and startup environments. Their goal is to help businesses automate social media engagement and identify sales opportunities effectively.