Lava Metrics
Course Metrics that Matter is a tool designed for B2B Marketers to track historical insights and conversion analytics in HubSpot without the end-of-month copy-paste hassle. It offers goal tracking, integration with HubSpot, setting goals for leads, MQLs, SQLs, revenue, and pipeline, accurate conversion rates through all stages of the funnel, historic reporting, running targets, cohort conversion rates, and more.
Listed in categories:
Marketing
Description
Course Metrics that Matter is a tool designed for B2B Marketers and revenue-focused teams to track historical insights and conversion analytics seamlessly in HubSpot. It offers live updates and goal tracking features to eliminate end-of-month copy-paste hassles.
How to use Lava Metrics?
Connect your HubSpot account to Course Metrics that Matter to start tracking your goals, conversion rates, and historical metrics effectively. Set up running targets to catch up on missed goals and utilize cohort conversion rates to analyze pipeline performance.
Core features of Lava Metrics:
1️⃣
Integration with HubSpot
2️⃣
Goal Setting for Leads, MQLs, SQLs, Revenue, and Pipeline
3️⃣
Accurate Conversion Rates through all Funnel Stages
4️⃣
Historic Reporting of Metrics
5️⃣
Running Targets for Goal Catch-up
6️⃣
Cohort Conversion Rates Tracking
7️⃣
Full Funnel Conversion Rates Calculation
8️⃣
Explain Section for Metric Understanding
Why could be used Lava Metrics?
| # | Use case | Status | |
|---|---|---|---|
| # 1 | Goal Tracking | ✅ | |
| # 2 | Conversion Rate Analysis | ✅ | |
| # 3 | Historical Reporting | ✅ | |
Who developed Lava Metrics?
Course Metrics that Matter is developed by a team of B2B Marketers dedicated to providing revenue-focused solutions for businesses.