Amazon Project Amelia
A powerful new generative AI-based selling assistant
Listed in categories:
E-CommerceArtificial Intelligence
Description
Project Amelia is a generative AI-powered personal assistant designed to help Amazon sellers manage and grow their businesses more efficiently. It provides tailored business insights, answers to seller queries, and access to critical business metrics, all aimed at simplifying the selling process on Amazon.
How to use Amazon Project Amelia?
Sellers can interact with Project Amelia by asking questions directly within Seller Central. The assistant will provide accurate information, insights, and guidance based on the seller's unique business needs.
Core features of Amazon Project Amelia:
1️⃣
Generates personalized business insights for sellers
2️⃣
Provides quick access to sales data and customer metrics
3️⃣
Offers guidance on compliance and advertising strategies
4️⃣
Assists in resolving complex issues and tasks
5️⃣
Learns from seller interactions to improve responses over time
Why could be used Amazon Project Amelia?
| # | Use case | Status | |
|---|---|---|---|
| # 1 | Independent sellers can ask Project Amelia for best practices to prepare for the holiday season. | ✅ | |
| # 2 | Sellers can retrieve sales data and customer traffic information by asking specific questions. | ✅ | |
| # 3 | Project Amelia can assist sellers in diagnosing problems and providing resolution paths for operational issues. | ✅ | |
Who developed Amazon Project Amelia?
Amazon has been a leader in machine learning and AI for over 25 years, continuously innovating to enhance shopping experiences and support for sellers. Project Amelia is part of Amazon's commitment to empowering sellers with advanced AI tools to streamline their operations and drive growth.